Army turns to Twitter and Facebook in order to fill empty posts with campaign £1.6 m

While immaculately turned out Sergeant early was enough to get them to take the Queen’s shilling and sign up for a life in uniform, it seems that his promises of adventure is not enough.

Instead, Facebook and Twitter to help fill the ranks of the Army and the defence Ministry, who turn to social media for recruitment.

The mod showed that he spent £1.4 m with Facebook trying to drum up recruits in the last two and a half years, and £220,000 on Twitter.

The online campaign, detailing Armed Forces Minister mark Lancaster in a written answer to a parliamentary question.

With Facebook spending included nearly £20,000 on “boosting” posts, where the advertiser can…

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